Partner relationship management activities focus on internal channel management optimization and automation to simplify how partners do business with a vendor.
Video – The Impact of Artificial Intelligence on Channel Sales
Artificial intelligence (AI) is already transforming partner ecosystems in a number of ways. Businesses that leverage this technology can increase customer satisfaction, drive sales growth and improve their bottom line. AI is helping businesses optimize the channel sales supply chain, enable personalized customer experiences, automate sales and marketing processes, optimize price strategies and more. In this video, we take a brief look at each of these businesses practices in the context of partner management and explore how AI is improving them.