Partner relationship management activities focus on internal channel management optimization and automation to simplify how partners do business with a vendor.
This video outlines the essential features of an effective partner portal, including localization, Single Sign-On (SSO), a unified platform, mobile responsiveness, search optimization, role-based content, dynamic content management, comprehensive training, and integrated analytics. It emphasizes the significance of these features in enhancing partner engagement and efficiency, aiming to transform the partner portal into a powerful tool for collaboration and mutual success within a 5-minute presentation format.
