Partner relationship management activities focus on internal channel management optimization and automation to simplify how partners do business with a vendor.
Video – The Evolution of Partner Portal Software: Embracing Hyper-Personalization, Deep DIY Admin, and Minimum Viable Portals
Explore the evolution of partner portal software in this informative video. The journey is divided into three phases, from basic information repositories to today's highly customizable and collaborative systems. Hyper-personalization is highlighted as a key to success in complex ecosystems. Deep DIY admin capabilities empower organizations to control their portals efficiently. The concept of a minimum viable portal is introduced, offering a gradual approach to portal expansion. Embracing these concepts ensures future success in partner relationships.
