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Partner relationship management activities focus on internal channel management optimization and automation to simplify how partners do business with a vendor.
Video – Monitoring and Feedback: Partner Relationship Management
Monitoring and Feedback in Partner Relationship Management are essential for successful partnerships. They help businesses and partners stay aligned, identify areas for improvement, build trust, and drive performance. Effective strategies include scheduled check-ins, feedback surveys, performance dashboards, open communication channels, and training and resource updates. Technology can also play a vital role, with PRM platforms and other tools helping to streamline and automate tasks and provide real-time insights. By prioritizing monitoring and feedback, businesses can cultivate healthy, productive partnerships that thrive.