Partner relationship management activities focus on internal channel management optimization and automation to simplify how partners do business with a vendor.
Video – The Evolution of Distribution in the Technology Distribution: Unlocking Synergistic Solutions through Platform-Centric Approaches
Traditionally focused on banking and warehousing, technology distribution now embraces a platform-centric approach in the wake of emerging subscription-based models and major hyperscaler platforms such as Amazon Web Services (AWS), Microsoft Azure Cloud Services, and Google Cloud. This transformation has revolutionized the technology industry, enabling more integrated and efficient delivery of software and services to end customers. This video explores the ongoing metamorphosis and its profound impact on the technology sector.
