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Podcast – What Is Partner Relationship Management (PRM)?
The discipline that embodies the principles and tactics of managing channel partners is called partner relationship management (PRM) or channel relationship management. This podcast discusses the basic steps that a company has to take for effective partner relationship management.
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What Is Partner Relationship Management?
Best Practices Guidebook
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![Partner Ecosystem Management: A Guide to Strategic Tools and Best Practices Thumbnail](https://www.zinfi.com/wp-content/uploads/2024/05/Partner-Ecosystem-Management-A-Guide-to-Strategic-Tools-cover.jpg)
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![Mastering Affiliate Marketing Thumbnail](https://www.zinfi.com/wp-content/uploads/2024/02/mastering-affiliate-marketing-cover.jpg)
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![The Ultimate Guide to Channel Partner Management Thumbnail](https://www.zinfi.com/wp-content/uploads/2023/12/channel-partner-management-ultimate-guide-cover.jpg)
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![Partner Relationship Management Trends to Watch in 2024 Thumbnail](https://www.zinfi.com/wp-content/uploads/2023/12/Cover-top-10-prm-trends-to-watch-in-2024.jpg)
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